The Nomitri’s Way
— Between Online Shopping and Physical Stores
Even in Germany, physical stores will inevitably reopen after the pandemic, but concerns about human-to-human interaction could permanently change the anatomy of shopping.
The Berlin-based start-up Nomitri has designed a cashless checkout service that uses the customer’s smartphone and an app to simplify shopping. Users place the phone on the shopping cart and use the app to scan the products with the smartphone camera.
Meanwhile, the app’s AI technology constantly monitors the cart and ensures that products are scanned correctly and that nothing is missing. For the payment, you can choose whether to use the self-checkout or make an instant electronic payment, using Google Pay or other payment apps.
Nomitri demonstrated how retail is merging with digital technology, ensuring greater security for customers without eliminating the pleasure of experience. From food shopping to clothing, it seems that online cannot (and perhaps does not even want to) replace physical stores, supermarkets, shopping malls, which will always remain the primary purchasing model.