Live and on-demand, with contents available in Italy and abroad. This digital platform is worth an investment of 10 million euros and is compatible with almost all devices and operating systems on the market. ITsART was strongly desired by the Ministry of Culture and was created thanks to CDP and Chili. Its mission is to reunite the public with art, after a long period of distancing. Art cities and villages, scenes and museums, comedians and playwrights will be back to the stage on ITsART, giving art in all its forms the possibility to speak again, and allowing the artists for the potential of existing (but also surviving) in any circumstance.
The Near Future of Italian Culture
It will be the new Netflix of Italian culture, some say. Starting from the beginning of March, ITsART will give life to a new virtual stage, with a wide range of live and online recordings from theatre, music, cinema, dance, and all forms of art.