1000 Miglia 2021
Crossing the future
- Identity design
- Logo design
- Event design
Since 2018, Nascent has been the partner of 1000 Miglia in communication for the historic annual race of vintage cars across Italy. This year is no exception – 2021 is a year of maintaining the visual consistency with the entire communication system of previous editions, representing the natural evolution of its visual brand language.
To convey the mission, values and culture of 1000 Miglia, the consistent and subtly evolved identity was applied to all communication channels, both offline and online, including the characterization of the set-ups and environmental graphics.
2021’s identity is distinctive on its own, while retaining the consistency of previous years; reinforcing the brand image and visual language of 1000 Miglia.
Fulvia Loda Gelmini \ Communication and PR
The agency contributed and worked very effectively, with the whole team always showing a positive approach to various projects.